Frequently Asked Questions

Edmonton Health & Performance Psychology Clinic

What does it mean to rewire your brain and how do you rewire your brain?

The biggest discovery in the history of neuroscience is neuroplasticity; the brain’s innate ability to adapt to environmental demands through functional reorganization, increasing pathway efficiency and growing new neural networks. In principle, the process is like how muscles improve to meet performance demands when put under physical stress. At Zone Health and Performance, we use NeuroFeedback in order to “rewire” your brain. The theory of neurofeedback is based on a simple concept, that when you have information on what your brainwaves are doing, your brain can use that information to change how it works. Neurofeedback is also known as Electroencephalogram (EEG) Biofeedback. Neurofeedback is guided exercise for the brain. It is a learning modality designed to retrain dysregulated brainwave patterns. The goal of all neurofeedback is to transform an unhealthy, dysregulated brainwave pattern into a regulated, healthy, organized pattern. By doing this, the brain becomes more stable and can operate optimally and efficiently. 

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Zone Health & Performance Psychology offers direct billing. Your therapeutic treatments may be covered by your health insurance plan or employee health benefits. Contact us or your health insurance provider about coverage.

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